Last year was a difficult one for breweries in Colorado, and some are projecting more hardships for the craft beer industry moving into 2025.
Colorado lost 41 breweries in 2024 due to closures, according to The Colorado Beverage Coalition. The Brewers Association in Boulder reports more breweries, taprooms and brewpubs closed last year than new ones opened. Since the pandemic, Colorado’s lost 140 breweries — 41 in 2024 and 35 in 2023.Jeff Griffith, brewing director at the Twisted Pine Brewery in Boulder on Friday. 2025. The year 2024 was a difficult time for breweries both locally and across the nation.
“I do think inflation, the rising costs of everything ,” Preston said. “I think certainly Gen Z and younger millennials just not drinking as much and choosing other beverages is something we’re seeing. And a lot of competition. Competition not only in the brewing industry but with other beverages, and unfortunately that’s a perfect storm, and now we’re really seeing that in the industry.”
Baile said part of the problem is that going out to eat is more expensive now. Five years ago, he said, two people could out for happy hour for $25. Now, the same drinks and food cost at least $60. As prices go up, people aren’t seeing that increase reflected in their paychecks, even in Boulder. Baile said the challenge is finding the sweet spot in pricing that will pay the bills but still give customers good value.
The Longmont brewery has also started selling stock in the company for the first time to help bolster the business. Preston said the brewery continues to offer and promote its classic beers while innovating and developing new recipes and seasonal offerings. She anticipates the challenges facing breweries will likely get worse before they get better. Left Hand will aim to be sensitive to what people want, while staying true to their identity.
Baile said the brewery is also in a favorable location where more than 1,800 residential units have popped up alongside other developments. He wants Twisted Pine to be a gathering place for the community.
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