Apparently, Costco is universally loved by all tax brackets.
All of us, more or less, buy and use the exact same brands when it comes to everyday boring products. The same paper towels, dish soap, ketchup, cereals, and cleaning supplies show up in homes across the country, no matter who you are.
Because of that — and because I'm definitely not rich — I've honestly never stopped to wonder whether extremely rich people are buying the same everyday products, too.:"Do rich people have elite versions of mundane things , or are E*** M*** andThe thread got over 4K replies, filled with people sharing the surprisingly not-fancy everyday products they've seen rich people use or have. Here are some of the best and most interesting comments people shared:"The toilet paper might be from Costco, but it’s not unusual for the toothpaste/mouthwash/hand lotion/soap to come from somewhere random because they encountered it on their travels and have the resources to have their preferred brand/fragrance on hand wherever they are." "I used to work for a billionaire and had full access to their house. They had really nice towels, but mostly the same stuff as anybody, but they had people that went to Costco or Trader Joe’s for them." "I was close to a family worth around $400 million. Same items. Just more staff around. The housekeeper did the shopping and got everything ready for meal prep. Cleaners around. Just always staff doing things. The money just buys back time, but they buy the same things. These guys were older, drove Lexuses around. Their principal residence was later sold for $42 million.""I clean rich people's houses . Most of the mundane things that they own are also what I own, or I can see the products that they use in grocery stores. Most of them go to Costco or to other grocery stores that I also go to. I was shocked that one of the billionaire siblings also uses Dove soap. I thought they would use a very rare and expensive soap. Some even use discount coupons or look for discounted prices." "Of course, they own a lot of expensive things like furniture, makeup, clothes, and use our service as many times as they want, or go to events whenever they want. I know that not all rich people are like this, but this is what I noticed about my clients." "Dated a rich guy, like owned-several-5th Ave apartments-style rich. What I saw is that he stuck with the exact brand he liked for everything. So the water in the fridge was always the same , and he had tubes of the same toothpaste . I concluded that the rich can just afford to be particular and have multiples, so they never run out, but the type/price of what they like can vary." "Stuff like that, they just get the best normal versions of stuff. The difference is in the stuff that normal people don't have. Things like no multi-use hand towels. Instead, a small stack of expensive towels that are immediately laundered after one use by staff. Sheets that get changed and washed every single day, meaning you always have a fresh bed.""Yacht chef here. Yes, there are. Brands like Bvlgari, Prada, etc. have hand soaps, shampoos, etc. Those products are provided by us, but they don't use the same things as we do. Even underwear, socks, and electronic devices are bought and placed by us." "Simply put, yes. I have some fancy toothpaste , which uses nano-hydroxyapatite. The bar of soap in my shower costs $40. Lots more examples." "I’m a personal assistant to UHNW executives. Yes, there are elite versions of many household and personal products, from luxury department stores such as Harrods of London. Fun fact:had her list of preferred vendors, for everything from a broomstick to horse feed to the type of fire extinguisher used. Those vendor certifications are called 'Royal Warrants,' and this is a pre-vetted list of companies the royal family uses for their products. May I also say that 'rich' and 'wealthy' are not the same thing." "Reading a lot of comments here about people seeing their rich neighbor at Costco. However, I assume that OP’s question referred to the ultra wealthy, and in that case, I believe most of"My wife shops for a multimillionaire, and the only difference is that they don’t look at prices and sales when they meal plan. They only buy the high-end meats and produce like grass-fed beef and organic everything. They can shop in the more expensive supermarkets, but they buy the same shit we do. The biggest difference is that they throw half of everything away. They don’t buy just enough fruits or vegetables. They don’t wait for things from the produce aisle to smell off or get moldy to toss them." "If it sat in the fridge for three days, it goes in the garbage if they didn’t use it. They want everything to be fresh and perfect. There is no thought process when buying groceries for them because even if they paid 500% more for things, it is a pittance to them." "Depends on how rich... I know a few rich people who gift friends bottles from their vineyard for the holidays... they don't really shop for groceries for themselves, but for clothing and cars; they may have personal shoppers for those things. I only know a handful of people that rich. The other high-income earners shop like the rest of us. I actually think it's interesting to see how normal most are, but just out of touch. They will spend $2,000 to $4,000 on an item they define as luxury, but haggle with their housekeeper, gardener, and random trade person doing work at their house on cost because they don't see the value in manual labor or services. Not the rich, rich, they have people who handle those interactions." "Worked at a luxury hotel and have been in charge of rooms for billionaires and people worth hundreds of millions multiple times. It's all just normal. It's Crest, Colgate, or Sensodyne. It's Old Spice. It's Nivea. When you remove them from the context of their business, basically everything about them is basically the same as everyone else.""I’ve worked as an assistant to a billionaire family; they mostly use the same stuff you do, but the food comes from more expensive places and of higher quality. They still eat cheese, bread, coffee, and sandwiches, etc., like regular folks. Their cars were Range Rovers and Mercedes with private drivers, took heli rides to private airports to fly out to their mansion in the Hamptons. So some things are of higher quality, and some are about the same, if that helps." "I had a boss who was worth somewhere between $500 million and $ 1 billion. His family shopped at Costco, he ate regular food and drank regular-brand beers, and he drove a Ford F150. But he also owns a private jet , and they have a personal assistant, chauffeur, etc." And lastly,"I was a 'house manager' for two very famous LA families. My sole job was to manage the mundane tasks we all do in our homes so they didn’t have to. I was very fortunate that my two families were not crazy, or cruel, or anything even remotely close to that. I was paid pretty well, and I helped the au pair occasionally. But yeah, if they wanted something, they had it. I remember the first time I placed a candle order for something like $11K. I thought I was going to puke." "I’d go to Costco and buy toilet paper for 10 bathrooms, stock the wine fridge in 5 different rooms, or put away and organize all the online purchases, run to a bookstore, Starbucks, Pete’s, set up an interview for a driver, arrange for a new car to be delivered stock up on tampons, arrange flights or PJs for them or family or other people that worked for them. If I saw a need for something, say, the front step had started to crack, I’d be the one taking pics, calling around for quotes, and arranging with the security company to expect these companies on these days and let them in the gate. My favorite family had a light bulb closet. Once a month or so, I was tasked with walking the house and noting ALL of the bulbs to organize, stock, and label a closet with just light bulbs."
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