President Joe Biden’s reelection campaign has been hiding in plain sight all along
reelection campaign has been hiding in plain sight all along.will look a lot like his messaging and policy moves from the past few months: Play up accomplishments from his first two years, draw a sharp contrast with Republican policies he deems extreme, and brush off worries about his age.
Aides are planning for Biden's launch video to be released Tuesday, the four-year anniversary of his first successful campaign launch, but said the timing was still fluid. It was not immediately clear whether the president, who was spending the weekend at Camp David, had as yet taped it. He was expected to, a senior White House adviser, to manage his reelection campaign, according to two people familiar with deliberations.
Biden's decision to the launch the campaign now is largely driven by a desire to start fundraising: His last campaign raised more than $1 billion, and he'll need to marshal even more this time around. “The single best thing Joe Biden can do for his reelection is to continue to be president of United States, and, when he’s out there barnstorming the country, talking about what he’s delivered and what he wants to do,” said Eric Schultz, a Democratic operative and spokesman for former President Barack Obama. “That’s exactly what he’s been doing.”
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