Apple to focus on in-store appointments to sell Vision Pro headset. A new report also points out an international expansion by the end of 2024
details Apple’s plans to offer this $3,499 headset to customers in the best way possible.
People familiar with the plans say Apple will ask in-store buyers to make an appointment to buy the product; for those who need a vision prescription, the company will require information about the lens via an online portal. Interestingly enough, only one or two demo units would be available per store due to limited supply and the high cost of the devices. In addition, third-party resellers could only offer the Vision Pro headset in 2025.
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