Apple's Enhanced Visual Search Raises Privacy Concerns

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Apple's Enhanced Visual Search Raises Privacy Concerns
APPLEPRIVACYENHANCED VISUAL SEARCH
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Apple's new feature, Enhanced Visual Search, allows iPhone and Mac users to search photos based on landmarks and other visual information. However, privacy advocates are raising concerns about the potential for data breaches and user privacy violations.

Apple has introduced a new feature called “Enhanced Visual Search” that allows the device to match places in your photos with a global index maintained by Apple . This feature aims to make the Photos app more efficient and searchable by identifying landmarks and other information within photos. However, developer Jeff Johnson has raised concerns about the privacy implications of sharing such data with Apple .

He argues that computing privacy is dependent on data processing occurring solely on the user's device. Johnson believes that users should have the autonomy to decide their level of risk tolerance regarding privacy violations. He expressed concerns that a software bug could potentially expose user data to malicious actors, despite Apple's claims of encryption and IP address shielding. Apple maintains that the data used for “Enhanced Visual Search” is encrypted and user IP addresses are concealed, preventing Apple from gleaning information from the photos. Users can disable “Enhanced Visual Search” on their iPhones by navigating to Settings >Apps >Photos and toggling the feature off. On Macs, users can disable it by opening the Photos app, going to Settings >General, and toggling the feature off

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