Apple has released a new app called Apple Maps Surveyor that allows iPhone users in the U.S. to contribute to improving Apple Maps by collecting data about their surroundings.
Apple has released a new app called Apple Maps Surveyor, available for free on iPhone in the U.S. This app aims to improve Apple Maps by collecting data about surroundings while users are on assigned routes. The data includes images of street signs and other roadside markings. Users who download the app will need to install a partner app called Premise , which rewards users for completing tasks such as answering surveys, submitting photos of specific locations, or sharing personal information.
The Apple Maps Surveyor app requires users to mount their iPhone in landscape mode while using it to record street signs and gather data. Premise appears to offer rewards to iPhone users for their contributions to improving Apple Maps. Users are likely given specific locations to drive to, possibly in areas where Apple needs updated information for its mapping service. Apple's use of the Apple Maps Surveyor app suggests a shift in its data collection strategy. While Apple currently relies on information gathered from specially equipped vans, the app offers a more cost-effective and potentially more efficient way to collect data. Rewarding iPhone users for contributing images and data could lead to a greater volume of information and multiple perspectives on a particular location. This approach benefits Apple by reducing costs, increasing data collection, and potentially improving the accuracy and comprehensiveness of Apple Maps
Apple Maps Apple Maps Surveyor Data Collection Iphone Premise Rewards
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