Several Anheuser-Busch facilities received threats last week, a company spokesperson confirmed, following weeks of backlash against Bud Light because it sponsored two Instagram posts from a transgender woman
“The safety of our employees is always our top priority,” the company spokesperson said in a statement to CNN. “We worked quickly with local law enforcement to ensure the security of our people and our facilities.” The spokesperson did not share specific locations that had been threatened, but the Los Angeles police department told CNN that it responded to a bomb threat and conducted a sweep of an Anheuser-Busch brewery in the Van Nuys neighborhood last week.
“If I have a consumer-facing product in America right now, I have to look at this and say, ‘Okay, what lessons can we take from it.’ And it does make you a little bit more cautious about anything that could cause threats to your employees, and anything that would hurt your sales.” From Gilman’s perspective, the negative reaction and stock movement is a sign that Bud Light made a misstep in pursuing the partnership.
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