EXCLUSIVE: Samba TV reports that the Live+5 day viewership for the first episode of Disney+/Lucasfilm’s new series, Ahsoka, drew 1.2M households. Disney+ dropped the first two episodes of the…
debuted on Disney+ on Sept 21, 2022.Obi-Wan Kenobiepisode one is also down from the first episode of season 3 ofby -29%, that Filoni and Jon Favreau series earning 1.7M U.S. households in its L+5D.Samba TV’s research panel includes 3 million smart TVs, balanced and weighted to the U.S. Census across age, gender, ethnicity and household income. Its panel is nearly 100 times larger than Nielsen’s household footprint of 45K homes.
Said Cole Strain, Samba TV’s VP of Measurement Products, “Disney+ continues to find success with live-actionserving as the latest show to draw in more than 1 million households across its first six days. Rosario Dawson’s portrayal of the Jedi shows that not only are fans eager for more adventures in theuniverse, but that they’ll gladly watch shows led by female characters.
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