The days of “plausibly live” Olympics coverage on NBC are coming to an end.
FILE - People film the Olympic rings that are displayed on the Eiffel Tower, June 7, 2024 in Paris. On Wednesday, 26, 2024, NBC announced plans to change the way they cover the 2024 Olympics . –
This year, NBC said Wednesday that Mike Tirico will host two daily Olympics shows, one that coincides with prime-time in Paris and featuring live competition in marquee sports like swimming, gymnastics and track & field. The other, during prime-time hours in the United States while Paris sleeps, will be a curated view of the day's best action.
“We've given the audience choice, which I think the consumer wants,” said Molly Solomon, NBC Olympics executive producer. “We know how popular live sports is, so to hold something back doesn't make any sense in this new media landscape.”That means reconfiguring how NBC structures its telecast for prime-time in the United States, always the biggest draw for viewers.
“It's going to look very different from the prime-time shows that you've seen in the past,” she said.
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