Check out the 10 best tips to ace your content marketing strategy and learn how and why they're great for customer retention. - cc: mParticle contentmarketing contentmarketingstrategy
Source: BuzzsumoIt's essential to update your content with time. The frequency of updates depends on the type of content you're producing.
If you are creating new product features or customer stories with each update, then it might be best to update those pieces weekly. You may also want to consider releasing smaller pieces throughout the week.Release one short daily article if there's an upcoming webinar about a new feature or solution idea.
Focusing on quality never means writing short content. Writing content that helps the reader make a decision is what quality means. You can deliver quality in both short-form content and long-form content. It may vary from topic to topic. But never create content that leaves readers with questions in mind.You should think of the following types of content to include in your content marketing strategy:
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