A new trend sees young Americans prioritizing suburban and exurban living over both expensive city centers and rural areas. This development is driven by affordability concerns, changing work arrangements, and a desire for more space.
Young Americans are increasingly seeking an alternative to both the sky-high housing costs of major cities and the seemingly traditional move to rural areas. They're opting for the suburbs, marking a shift away from the 'back to the city' trend popularized by millennials in the 2000s and 2010s. This move to the suburbs isn't entirely new. In fact, suburbs are deeply ingrained in American history.
After World War II, with the GI Bill providing housing assistance and the economy booming, Americans poured out of cities and into mass-produced suburban developments like Levittowns in the 1950s and 1960s. This fueled the American dream of a home with a white picket fence. Now, young Americans are taking this trend a step further, moving to exurbs – communities located beyond denser suburban areas but still within commuting distance to major urban centers. These communities offer a balance between suburban amenities and proximity to the opportunities and thriving job markets of cities like New York or Boston.Experts attribute this shift partly to the rising cost of living in cities and the changing lifestyle habits of younger generations. The rise of hybrid work models has allowed more people to embrace flexible arrangements, leading them to explore hidden gem cities they might have previously overlooked. According to moving companies, cities like New York, San Jose, and Los Angeles topped the list for cities millennials moved out of in 2023. This trend also reflects a preference for more space and affordability. While city living hasn't disappeared entirely, younger generations are increasingly seeking out suburban and exurban options, as evidenced by Zillow's analysis of user preferences in 2024. Out of the top 10 most popular housing markets, seven were suburban or exurban locations
SUBURBS EXBURBS MILLENNIALS GEN Z AFFORDABILITY
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