Sammy Hagar and Guy Fieri's tequila brand, Santo Spirits, suffered a significant loss after two trucks carrying $1 million worth of product were stolen in Laredo, Texas. The theft occurred after the trucks crossed the border from Mexico. Authorities are investigating the incident, which appears to be a well-organized operation involving fake identities and GPS devices.
Sammy Hagar and his business partner Guy Fieri are going to be 'really careful' from now on, following the theft of $1 million worth of product from their tequila brand as it crossed the border from Mexico to Texas. 'It was a heist. It was a very programmed thing,' Hagar told Fox News Digital at Metallica’s All Within My Hands Foundation presents The Helping Hands Concert & Auction 2024 at L.A.’s YouTube theater.
However, Fieri said it was unlikely that they would be able to fully replenish their tequila supply in time for the holidays, during which Santo Spirits typically sees its highest volume of sales. Santo Spirits president Dan Butkus also told People he was worried about the impact of the theft on the distillery and their employees. 'It’s really ugly. Santo is a small brand, that really put us back for Christmas, that was our load for the holidays that we were going to sell.
Hagar said the brand will definitely be more cautious in the future when it comes to shipping. 'We’ll pay more attention,' the 77-year-old said. 'You think everything’s OK, you think, 'Hey, the truck came across the border, everything’s cool.' Nope, it came across the border and it wasn’t cool. So, we’re really careful now.
’ve known these guys forever, they opened for Van Halen on the Monsters of Rock tour,' he shared. 'They hadn’t broke yet, and I got them on that tour because I’m a Bay Area guy and I knew who they were, and I said, ‘This band’s gonna be big.’ And they are big. So, James asked me to do this and I said absolutely.' He added, 'I’m about two things: I’m about feeding people and education, and children, and this is the perfect, perfect place to do that.
THEFT TEQUILA BUSINESS PARTNERS SAMMY HAGAR GUY FIERI
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