The French designer will present his debut collection for the fashion house in March 2026.
Luxury Unfiltered: Why luxury brands must redefine what they really sell in the era of transformationMercedes-Benz builds custom G-Class trunk module for esports championship trophyToday, the maison confirmed French designer Antonin Tron as the next creative director.
He will share his debut collection for the house in March 2026. “We are exceptionally pleased to welcome Antonin Tron to the group and to Balmain,” said Rachid Mohamed Rachid, CEO of parent company Mayhoola and chairman of “His thoughtful approach to design, rooted in craftsmanship and artistic sensibility, makes him an exciting talent for the maison,” Mr. Rachid said. “Together with CEO Matteo Sgarbossa, Antonin will lead Balmain towards a new, compelling future — one that will pay tribute to its legendary history while confidently shaping a future defined by creativity, modernity and elegance.”The Antwerp’s Royal Academy of Fine Arts alumnus succeeds French fashion designer Olivier Rousteing, who stepped down from the position earlier this month after more than a decade in the role (“I am deeply honoured to join Balmain and grateful to Mr. Rachid and Matteo for entrusting me with this extraordinary maison,” said Mr. Tron, in a statement. “I would like to express my gratitude to Olivier Rousteing for making Balmain the global brand it is today.” Mr. Tron began his career on the men’s design team at French fashion house Louis Vuitton. He then spent time at the design studios of the following French fashion houses Givenchy, Balenciaga and Saint Laurent. In 2016, the 41-year-old launched his own label, Atlein, which had a speciality for fabric and draping.“At its heart, the Maison embodies savoir-faire, culture, sensuality and elegance: radiant, precise and bold fashion,” he said. “This touches me deeply and I feel privileged to have the opportunity to continue this incredible heritage.” In March, Balmain launched a campaign that included a series of intimate portraits captured by German fashion photographer Juergen Teller ( 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signal rekindled interest in road trips, event-based excursions hold popular: report Luxury Unfiltered: Why luxury brands must redefine what they really sell in the era of transformationMercedes-Benz builds custom G-Class trunk module for esports championship trophyConsumers signal rekindled interest in road trips, event-based excursions hold popular: report
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EXCLUSIVE: Antonin Tron is Balmain’s New Creative DirectorBalmain has selected Antonin Tron as its new creative director, succeeding Olivier Rousteing. Known for his Atlein label, Tron is to dedicate himself to Balmain and show his first collection in March 2026.
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Balmain hires Antonin Tron, moving brand from celebrity flash to fabric-first designBalmain has named French designer Antonin Tron as its new creative director.
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Who Is Antonin Tron, Balmain's New Creative Director?The French designer is taking over after Olivier Rousteing stepped down earlier this month.
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Balmain hires Antonin Tron, moving brand from celebrity flash to fabric-first designBalmain has named French designer Antonin Tron as its new creative director.
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Balmain hires Antonin Tron, moving brand from celebrity flash to fabric-first designBalmain has named French designer Antonin Tron as its new creative director.
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