A conversation with Pierre Rainero, the French marque's image, style and heritage director
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But if you go to Asia, they are even more sensitive to the meaning of shapes because shapes are in their writing. And another interesting dimension is when you go back to the Archaic Periods . You see how the shapes were very similar in different continents. How 3,000 years before Christ in China, or in Mexico or in Mesopotamia, or also even the Cyclades Islands, have the same shapes – very often with very similar meanings. Talking about ‘pleasure in shapes’ is a real topic.
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