WWE, UFC Merger Is Official: New TKO Group Unveils Growth Strategy, Board, As Stock Set To Hit NYSE

UFC, the mixed martial arts powerhouse, has officially tied the knot with Vince McMahon’s professional wresting juggernaut WWE, creating a new company called TKO Group that starts trading on the Ne…

Execs from both sides will be ringing the NYSE opening bell to celebrate “a new premium sports and entertainment company serving more than one billion young and diverse fans, reaching viewers in 180 countries, and producing more than 350 annual live events,” according to UFC parent

, which is banking on new content, international expansion and an easy-to-understand investment thesis for Wall Street.

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