World Cup chance to 'blow lid off' business of women's sports: Rapinoe

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World Cup chance to 'blow lid off' business of women's sports: Rapinoe
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US veteran Megan Rapinoe said there was still work to be done to ensure the world's best women footballers are properly compensated, but there's no doubt that the Women's World Cup has arrived as one of the top sporting events in the world.

LOS ANGELES - US veteran Megan Rapinoe said the upcoming Women's World Cup feels like a "paradigm shift" in the global business of women's sports even as inequities persist.

At a US media day on Tuesday, Rapinoe said there was still work to be done to ensure the world's best women footballers are properly compensated, but there's no doubt that the Women's World Cup has arrived as one of the top sporting events in the world. "I think everyone is sort of hip to the game now and understands that this is not somewhere that's just like, 'Oh, we should cheer for the Women's World Cup because that's the right thing to do.'

Jamaica's World Cup side, meanwhile, has resorted to fund-raising campaigns as they prepared for the tournament because of a lack of resources from the federation.

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