I am a leading expert on the business side of women’s sports and a thought leader around gender equity in sports. In 2020, I founded the women’s sports business media outlet, GOALS, and launched The Business Case for Women's Sports podcast, presented by Ally - which was named 2024’s Best Women’s Sports Podcast by Hashtag Sports.
Alijah Arenas On Being A Top Basketball Recruit And What He’s Learned From His Dad, Former Washington Wizards Star Gilbert ArenasWomen’s Sports Audio Network as the co-headliners of the media platform’s newest women’s sports series called, “Levels To This with Sheryl Swoopes and Terrika Foster-Brasby .”In 1997, Sheryl Swoopes became the first player to be signed to play in the WNBA , and in 2000, she won her fourth WNBA Championship with the Houston Comets.
Fast forward to 2024, and Swoopes continues to trail-blaze in women’s sports; this time in the podcasting space. Swoopes and long-time sports journalist Terrika Foster-Brasby have joined iHeartMedia’s Women’s Sports Audio Network as the co-headliners of the media platform’s newest women’s sports series called,aims to feature real conversations - primarily with women - about what it takes to excel at the highest level in their respective fields.
“For me, it's important that people get to see a different side of me. I think a lot of times when people look at professional athletes or movie stars or celebrities, they don't think we're human,” said Swoopes. “My hope is that when people tune in and they listen, they can connect. They can connect with myself, they can connect with Terrika.”, which is the first-ever audio platform exclusively dedicated to women’s sports.
So far, Capital One, e.l.f Cosmetics, and e.l.f SKIN have all been announced as financial sponsors of the Women’s Sports Audio Network.Terrika Foster-Brasby has been covering women’s sports for over a decade. Best known as the co-host and co-creator of ESPN's WNBA show Around the Rim, Foster-Brasby has worked to provide coverage, especially of women’s basketball, even before mainstream media recognized leagues like the WNBA as newsworthy.
“From a media perspective, the coverage is still unbalanced, the investment is still unequal,” said Foster-Brasby. “I think that with women's sports, you have to be willing to take that chance and take that risk. Because as we're seeing here most recently, that return on investment is absolutely happening.”“We laugh, we cry, we curse, we share tears, we joke. It's a safe space, and a good space for anyone who's looking for real conversations,” said Swoopes.
Sports Business Iheartmedia Women's Sports Audio Network Sheryl Swoopes Terrika Foster-Brasby WNBA
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