Inside their efforts to help independent restaurants survive, rebuild, and thrive. FWPro
When applications for a $15,000 grant from the James Beard Foundation opened to restaurants on March 30, 4,000 businesses applied in the first 90 minutes. The grant was closed to applications shortly after. Today, the foundation announced it has raised $4.7 million in emergency relief, and already disbursed $4 million to over 300 recipients in 40 states..
Reichenbach said that the majority of recipients, like Cikowski and Kulp, run restaurants with fewer than 50 employees. Though one phase of emergency relief has ended, the foundation continues to collect data to support real-time relief for the industry. It has put out a series of “snap surveys,” each open for a few days to assess the impact of closures, what businesses need now, and thoughts around reopening. Each has over a thousand responses, and together these surveys have been “empirical substance to the claim for what is needed,” said Reichenbach.
“I think people are more receptive to this messaging because they can see their beloved restaurants in distress and duress right now. There’s this greater understanding of the value of the role of restaurants and restaurant workers in our society,” she said. “These are the essential workers who are taking the risk to cook, to feed, to nourish, to deliver.”
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