Representing four generations of publishers, Moira Forbes is Forbes' Executive Vice President and serves as the President and Publisher of ForbesWomen.
Trinity Rodman in the Women's Quarterfinal match between United States and Japan during the Olympic Games Paris 2024 aThe US Women's National Team, led by rising star Sophia Smith and midfield dynamo Lindsey Horan, squares off against Brazil in the Olympic gold medal match this Saturday at Paris' Parc des Princes.This match represents more than just another shot at gold for the four-time World Cup champions – the most decorated team in the tournament's history.
The financial growth has been equally impressive. In a landmark 2023 deal, the NWSL secured a four-year, $240 million media rights agreement with CBS, Amazon, and Scripps—a tenfold leap from its previous contract. Individual team valuations have skyrocketed.
Yet, as the US team has pushed boundaries off the field, the competition has been catching up on it. With their storied clubs and soccer-obsessed cultures, European soccer giants are pouring unprecedented resources into women's programs. The English Women's Super League now attracts top international talent, and its media rights value is surging by 300% in the latest deal.
Olympic Gold Medal Match Women's Soccer Trinity Rodman USWNT NWSL Sophia Smith Emma Hayes Paris Olympics Olympics 2024
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