Will Smith and Jada Pinkett Smith’s Westbrook Inc. could become the latest celebrity-backed media company to secure a splashy deal. The company, which produces the popular “Red Table Ta…
The company, which produces the popular “Red Table Talk” on Facebook Watch and is backing the upcoming “King Richard,” is in negotiations to sell itself to the unnamed media venture run by former Walt Disney Co. executives Kevin Mayer and Tom Staggs,has confirmed. It would be the second high-profile acquisition by Mayer and Staggs, who are being financed by private-equity giant Blackstone Group.
It’s unclear if Westbrook will fetch as high a price, but it seems unlikely given that it is only two years old and doesn’t have as established a track record of hits . Mayer and Staggs are looking at other media companies, with the likes of Imagine reportedly on their radar.
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