Why You Must Enroll All The Stakeholders In A Merger Or Acquisition

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Why You Must Enroll All The Stakeholders In A Merger Or Acquisition
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Just as everything communicates, everything influences - decision makers, decision influencers and decision implementers

may choose to leave, stay, comply, contribute or commit to the new organization. The most dangerous group are the ones that choose to stay, but not comply. While those choosing to stay and comply will do the minimum required to survive, those staying and not complying are the passive-aggressive ones waiting for a better offer or for you to push them out or fail so they can pick up the pieces.have the same choices.

Connecting those dots puts the belief step of aware – understand – belief – action in a whole new light. It suggests moving people to action in a merger or acquisition requires you to:Change, their pathos - the way they feel about things likely with a burning platform for change that isand a picture of a brighter future in which they can see themselves.Enroll them as part of the future with a logical call to action.

One of the critical choices in leading a merger or acquisition is what to invest in influencing which people. Find the most important. Invest in them, staying aware of all the unintended consequences.

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