As the universe of cable homes gets smaller, teams are turning back to broadcast channels to reach more fans.
For decades it wasn't easy to be an avid fan of your favorite basketball, hockey or baseball team without cable or satellite TV. Outside of the NFL, which provides every game on free television, the other leagues presented a vast majority of their matchups on regional sports networks. Unless you had a pay TV subscription, your options were heading to a sports bar or listening to the radio.
' The option of over-the-air TV has been getting a closer look since the bankruptcy of Diamond Sports, a group of regional networks assembled by Sinclair. The company had to restructure the more than $8 billion in debt it incurred from its 2019 purchase of regional cable channels. As part of the company's financial reorganization, some of its contracts with teams such as the Coyotes were dropped, leaving them without an outlet to bring their games to fans.
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