French start-up La Vitre, whose clients include Chanel, is presenting its human-size connected screen at the Tech for Retail show in Paris.
— Say goodbye to those energy-sapping small-screen video conferences. French start-up La Vitre is connecting teams across different locations with a human-size screen that can be used for everything from fittings to sales appointments — and luxury brands includingmore than two years ago to facilitate exchanges between its ready-to-wear and knitwear design teams and suppliers in locations ranging from Normandy to Scotland and Italy, cofounder Romuald Boulanger told WWD.
For instance, a design team in Paris can speak to a manufacturer in Italy while zooming in on a fit model to demonstrate adjustments, all the while dragging and dropping spec sheets, sketches or photographs onto the screen and drawing annotations, while a dialogue box instantaneously translates what each person is saying.
“It’s not just: ‘We see each other, and that’s it.’ It’s: ‘What is important to see?’” he noted. “We can tweak the camera settings to ensure the image is optimal and even more defined.”
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