The captains of industry that were going to pilot us through new virtual worlds are still around. They're just going by a new name.
The following month, Triefus left Gucci “abruptly,” according to Vogue Business. He was off “to pursue other opportunities,” the brand said at the time. A month later, Vogue Business revealed that Triefus was to be the new Stone Island CEO. Immediately there was speculation on whether Stone Island would enter the metaverse. So far it has not.
” A Pivot to AI Now, many of the chief metaverse officers, who had been so quickly installed, scrambled to reinvent themselves—or otherwise found themselves out of a job entirely. Coca-Cola’s Pratik Thakar swiftly pivoted from spearheading the brand’s metaverse content to becoming the company’s global generative AI lead in August 2023.
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