When Apple Didn’t Pad Its Margins

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When Apple Didn’t Pad Its Margins
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The first iPad was the first time the company used a low price to lock up market share

Believe it or not, there have been times that Apple Inc. wasn’t all about its margins. Ten years ago today the company introduced its first iPad. The device itself was of little surprise, as rumors had been swirling for months that Apple was building a tablet.

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