Conflicting reports have emerged about whether or not Taylor Swift will be the Super Bowl LVII halftime performer
Adam Schefter announced
Friday that Apple Music would be the official sponsor of football’s biggest game, taking over for Pepsi. The soft drink manufacturer decided not to renew its partnership, which spanned the last 10 years dating back to 2013. Coincidentally, that was the same year Swift’s partnership with Pepsi’s rival, Coca-Cola, began.
However, true to Swift’s fashion, her fans will highlight the other Easter eggs that point to the stars aligning. The Apple Music announcement dropped at midnight, the exact time Swift routinely releases her music and the name of her next album.drops on Oct. 21. Of course, many artists drop new music at midnight, so it may be a coincidence. with Eminem, Kendrick Lamar, Snoop Dogg and Mary J. Blige making appearances.