This week, former MoviePass subscribers received an email announcing it is coming back under new management on Labor Day weekend. whatthetech moviepass alabamanewsnetwork
Movie critic and former MoviePass subscriber John Ellis was taken aback when he opened the email. “My first thought was, you know, fool me once shame on you, fool me twice…,” he laughed. “No thank you. It’s ah…I almost laughed at it.”
For those who don’t remember, here’s how Movie Pass worked. The company sent its members a debit card. Each time a subscriber checked in at a theater with the Movie Pass app, the company put money on the debit card to cover the cost of the ticket. If anything good came out of MoviePass Ellis said, is that it led theater chains to launch their own subscription packages. AMC offers members 3 movies a week for $20/month.
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