Dwight is now monitoring your key strokes, Stanley and Kevin are always black tiles on Zoom and there’s a new Gen Z office influencer filming everything.
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“They like it when I’m cranky,” said Ferreira, a 32-year-old credit and collections specialist for an e-commerce company . “They” are his 700,000+ TikTok followers, who gobble up his weekday posts like it’s communal workplace candy.And his TikTok tagline is “bringing back the office,” a reference to the hit NBC sitcom devoted to the dreariness, delights and dorks that define office life, and a perennial source of inspiration to the hundreds of thousands of people currently posting on #WorkTok.
This means for hybrid offices, a smirking every-man like Jim Halpert and a raging power-nerd like Dwight Schrute may not even cross paths during the workweek.One scenario Chamberlin has personally witnessed: “you’re at the office and no one else is.”Not Gracie Lafevre, an executive assistant who works for the federal government. Her office recently began requiring workers to return three days a week. Lafevre, 25, doesn’t even know what her office phone number is.
“I think when you said to Brian, our key decision-maker, ‘Sup dude,’ … a small part of him was excited, and maybe a big part of him was like, ‘I’m never working with this team again,’” Marshall deadpans.
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