What JTG-Daugherty Racing Co-Owner Tad Geschickter Learned on College Baseball Diamond

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What JTG-Daugherty Racing Co-Owner Tad Geschickter Learned on College Baseball Diamond
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Daytona 500 winner and former catcher at the College of William & Mary has a special appreciation for the value of role players to a team's success.

Tad Geschickter, the co-owner of Chevrolet-based, Daytona 500-winning JTG Daugherty Racing, was a light-hitting catcher for William & Mary, the country’s second-oldest college.

Growing up in the Washington suburbs of northern Virginia, Tad Geschickter spent his youth playing and watching stick-and-ball sports. “I became a fan of racing’s business model,” Geschickter said. “I had experience in marketing and finding sponsors, so we started our own team. I was a realist, who thought we’d stay in for five or six years, then go into Cup. But in 1995 that series was a whole different deal. We stayed there 14 years before finally getting to Cup.”

The payoff—after all, more teams expand than contract—came when Stenhouse Jr. and JTG Daugherty won this year's season-opening Daytona 500 in a race that went 12 overtime laps. . The organization’s first Cup victory had come more than nine years earlier, when Allmendinger won at Watkins Glen in August of 2014 in its 202nd start.

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