As the Elon Musk era of Twitter continues to throw up bugs and controversies, some people are looking at alternatives. The invite-only Bluesky is the latest challenger, but does it have staying power?
, which saw some users who hadn’t paid for Twitter Blue being presented to the world as if they had, could leave Twitter open to legal action. Things aren’t going well.What happened to Mastodon? Wasn’t that meant to replace Twitter?of those who said they were leaving Twitter actually did so. User growth on Mastodon has largely stalled, while Post, another competitor, remains a comparatively niche interest.Bluesky is a new alternative to Twitter, launched on the Apple App Store in February.
, which is designed to decentralise control of a social network away from an individual or company, allowing users to self-host their profiles or move them between social media platforms. In time, the team behind Bluesky hopes you will be able to choose a personalised algorithm that dictates the content you see.
“The end goal is to make a better product, a better network and a better internet,” says Paul Frazee, one of the developers working on Bluesky. “We created a protocol to protect people and enable better outcomes, and we build everything thinking about how the technology enables that.”That is the million-dollar question. In a short space of time, Bluesky has gained 50,000 users.
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