F1 CEO Stefano Domenicali hops yet-to-be-named movie can have 'Drive to Survive' impact.
“I mean when we started the collaboration with Netflix, the community said ‘what’s going on, This is not our place to be,' and now we understand the power of it.
“That's another tool with the movie. Actually, we're going to start the shooting at Silverstone very soon, and you will see it will be the first movie where, basically, they will be within the show, within the racing event. “It will be quite invasive in terms of production, it's something that we need to control, in a way, but it will be another way of showing that Formula 1 never stops.”was an early initiative by Liberty Media after its acquisition of Formula 1 in 2017 in order to provide a behind-the-scenes glimpse of the championship.
… we've already seen some of what they're going to do, and how they're going to skin these cars, they took the technology from Top Gun, and it's going to be amazing.”
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