The food options in Vivint Arena for the NBA All-Star Weekend will center on Utah-based concessionaires — including CupBop, Iceberg and J.Dawgs — and regional ingredients for the menu items in the luxury boxes.
Vivint Arena showcases signature All-Star merchandise and food they will be selling during the NBA All-Star weekend on Thursday, Feb. 9, 2023 — including hot dogs by J.Dawgs.Fans in the stands at next week’s NBA All-Star Weekend in Salt Lake City will have choices to make about what they’ll eat at Vivint Arena.
Choosing the partners for concessions came down to one question, said Travis Taylor, executive chef for Salted Honey Hospitality, the arena’s hospitality partner: “What tells the Utah story? What’s unique to Salt Lake City and Utah?” Taylor pointed to a seven-bone prime rib — a chunk of cow bigger than an air fryer — that will be one of the centerpiece menu offerings in the arena’s premium clubs and luxury suites. That prime rib, he said, came from a Wagyu rancher in southern Utah.
Vivint Arena’s Salted Honey Hospitality team showcases some of the food they will serve alongside numerous concession options for the NBA All-Star weekend, on Thursday, Feb. 9, 2023. The centerpiece was a seven-bone Wagyu prime rib, obtained from a rancher in southern Utah. Of the hundreds of items of merchandise tied to the All-Star Game, Bushnell said, about half will be available only in person at The Viv and other Salt Lake City stores — including pop-up stores at fan events, and shops in area hotels.
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