What are social media users saying about Malaysia Airlines and AirAsia? Study finds MH370 and flight delays dominate conversation

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What are social media users saying about Malaysia Airlines and AirAsia? Study finds MH370 and flight delays dominate conversation
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Malaysia Airlines and AirAsia were among the most discussed airlines in Asia, with Malaysia Airlines’ discussions driven by the 10th anniversary of Flight MH370 and AirAsia...

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KUALA LUMPUR, Sept 4 — Criticisms over AirAsia’s customer service and the 10th anniversary of Malaysia Airlines’ Flight MH370 disappearance made both airlines among the most discussed carriers in Asia. Based on the report’s findings, the study suggested that negative stories, particularly those that have a significant and direct influence on consumers, tend to overshadow more positive or neutral coverage.

On the bright side, AirAsia received praises for its ticket offers, cabin crew, routes and destinations as well as leadership.

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