Swimply lets private pool owners rent them by the hour, while helping people beat the heat.
has you dreaming of a cool swim, but you don't have a pool, let technology be your guide. An app lets you peruse private pools in your area and rent them for a fee. app, launched in 2019, matches more than half a million people looking for a private pool with homeowners who are looking to pick up some extra cash. All types of pool owners are listed on the app, which categorizes roughly 25,000 different pool rentals into four tiers: standard, comfort, luxury and VIP.
More than 8.7 million homes across the U.S. have their own in-ground or above-ground pools, according to market research firm P.K. Data.The app has risen in popularity along with the thermometer. Since temperatures began rising in May, Swimply has seen a 75% increase in bookings. "We're noticing increased usage in specific markets where there are heatwaves. We're seeing an extra spike across Texas and the Tri-State Area," he said.
He said that even owners of deluxe pools, who can presumably afford to maintain them, have signed up for the platform. Roughly 25,000 hosts serve a community of about 500,000 Swimply users, according to the company.Hosts' incomes through the app depend on how ambitious they are about monetizing their pools. While some users earn between $2,000 and $3,000 a year, mostly enough to cover the costs of having a pool, others can make over six figures, according to Laskin.
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