Walmart, once known solely for its vast brick-and-mortar presence, has undergone a significant transformation to become a tech-driven omnichannel retailer. CEO Doug McMillon highlights the company's focus on e-commerce, data monetization, and a standardized global approach to compete with Amazon.
Walmart 's size, speed and tech savvy made it almost unassailable in U.S. retail for years — the company didn’t just play the e-commerce game well, it defined the terms of engagement with the consumer.and plans to continue growing its market share in 2025 by expanding its consumer base, building out its online marketplace and more.While Amazon can’t quite match that, taking 12.2 cents out of every dollar of growth, the retailer is working hard to catch up.
Doug McMillon, president and chief executive officer, told investors at a Morgan Stanley conference last month that “the inside of the company has changed.” “We say these days, we’re a people-led, tech-powered omnichannel retailer dedicated to helping people save money and live better,” McMillon said. It’s a simple vision but one that’s taken years of change — from getting out of international markets where Walmart struggled to really embracing an e-commerce mindset to standardizing the approach globally. “One of the things that’s happened over the last few years is that our businesses across the world have started to look more the same from a strategic point of view,” McMillon said. “That to-do list, if I can describe it that way, includes running great brick-and-mortar stores, building a first-party e-commerce business, building a third-party marketplace, building fulfillment services membership in a sophisticated way, data monetization. So the to-do list is the same now” at Walmart divisions around the world.“I’m really grateful to our board and to the Walton family for letting us invest,” McMillon said. “And they let us do a lot at once, which took some faith. We invested billions in price. We invested billions in wages. We invest a lot of money in e-commerce and technology. It was a bet on the future that this big team of associates could figure out how to get the company positioned for the next generation of retai
Walmart E-Commerce Omnichannel Technology Retail
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