Myntra CEO Nandita Sinha discusses the importance of differentiation and trend setting in the fashion industry. She highlights the company's large premium customer base and its focus on attracting Gen Z and young customers. Myntra's reach extends to over 19,000 Pin codes across the country.
‘s first focused fashion ecommerce players, first launched in 2007, was then acquired by etail giant Flipkart in 2014, which in turn saw a majority investment by
Sinha is clearly excited by consumers’ focus on global brands, and their hunger for them, which is still unabated. The market is far from satiated, Sinha explained. “With 30 international brands in 2016, this number has already crossed to more than 400 leading international fashion, beauty and lifestyle brands, on our platform,” she said, adding that 50 brands will be launched this year“There is a lot of opportunity to build brands in this country.
Fast growing cities beyond the existing retail strongholds of New Delhi, Mumbai and Bengaluru include Chandigarh, Jaipur, Indore, Mangaluru, Kochi, Lucknow, Patna, Ranchi, Guwahati, Bhubaneshwar, Visakhapatnam, Mysuru, Coimbatore and the state of Goa, with 14 of these cities having a total of 29 million square feet of retail space
Walmart Myntra CEO Fashion Retail Technology Storytelling Differentiation Trend Setting Premium Customers Gen Z Young Customers Growth Pin Codes
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Walmart CEO says customers willing to pay more for convenienceEven though the retail industry is rapidly changing, Walmart U.S. CEO John Furner noted that 'the underlying trend of convenience...is here to stay.'
Read more »
Shoppers Willing to Pay More for Convenience, Says Walmart CEOWalmart U.S. CEO John Furner stated that shoppers value convenience so much that they are willing to pay more for it. He mentioned this during the National Retail Federation (NRF) 2024 State of Retail & the Consumer discussion. The NRF projected that retail sales growth would increase between 2.5% and 3.5% in 2024.
Read more »
Shake Shack names Papa John's CEO as its new leader in CEO shakeupShake Shack named a new CEO on Thursday, the first outsider to lead the company in its 20-year history.
Read more »
Shake Shack names Papa John's CEO as its new leader in CEO shakeupShake Shack named a new CEO on Thursday, the first outsider to lead the company in its 20-year history.
Read more »
Shake Shack names Papa John's CEO as its new leader in CEO shakeupShake Shack named a new CEO on Thursday, the first outsider to lead the company in its 20-year history.
Read more »
Shake Shack names Papa John's CEO as its new leader in CEO shakeupShake Shack named a new CEO on Thursday, the first outsider to lead the company in its 20-year history. Rob Lynch, the current president and CEO of the Papa John’s pizza chain, will join Shake Shack’s board and become its CEO on May 20. Lynch succeeds Randy Garutti, who started what would become Shake Shack from a hot dog cart in New York in 2001.
Read more »