Walmart Inc is taking control of the supply chain for Angus beef sold in some of...
- Walmart Inc is taking control of the supply chain for Angus beef sold in some of its stores, cutting out meat processors as the company looks to offer higher quality products in an intensely competitive grocery industry.
The cattle will be fed at a feedyard that specializes in avoiding hormones, slaughtered in Kansas and packaged in Georgia before the beef hits shelves in about 500 Walmart stores in the southeastern United States. The retailer’s latest actions target younger consumers who want more transparency in food production and no growth hormones in their meat, said Cassie Fish, a beef industry expert who formerly worked at Tyson.Walmart has separately increased its control over its dairy supply by opening a processing plant in Indiana that supplies private-label milk to stores.
“This is a unique approach by Walmart to pursue a direct link from calf to plate, but it comes with plenty of risk and new variables.”
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