What Instagram ads to men see? Presenting a curated selection
A mystery. Photo: Getty Images The topic of Instagram ads recently came up in a discussion with my mostly female-identifying co-workers. We all get basically the same ones. Bras that are supposed to be cute and comfortable. Blankets and shower curtains that are outrageously expensive. Shoes that are supposed to be cute and comfortable. A device that resembles a beetle and attaches to your back to allegedly help your posture.
Regardless, it is with these creepily gathered targeted ad terms that our individual Instagram universes are built. Our friends are our planets, the ads are our stars — and we are made of star stuff. But what is influencing the thoughts and wallets of our straight brethren? It’s a secret, kept hidden away in their little hands, viewable only by the prying eyes of the over-the-shoulder subway rider or someone next to them on the couch.
“I saw an ad for a machine that measures how much dust is in your worksite if you are a builder, and I think the machine beeps and goes ‘excuse me builder, there is too much dust, put on a mask.’”“Burrito blankets, slip on shoes, dumb seal pillows.” “Signature Theatre for their new play ; Bernie Sanders 2020 ; Lunya ; Afravov ; Pup Socks ; Molekule air purifier ; Devocion USA ; Remarkable ; Sombera ; Floyd Detroit ; thuma.co ; The Citizenry ; Earthsider .”
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