The brand will release products for sale to raise funds for organizations chosen quarterly by VirgilAbloh and his team.
His brand, Off-White, today launches the “I Support Young Black Businesses” project, a quarterly fund-raising program in support of organizations chosen by Abloh and his team.
The first “I Support Young Black Businesses” T-shirt was designed in 2019 and debuted in January on tap dancer Cartier Williams in the opening performance of the Off-White runway show in Paris. Abloh faced the ire of the public in June when he expressed his feelings about Sean Wotherspoon’s Round Two store getting looted, which many believed it meant Abloh cared more about product and business than police brutality and the police killing of George Floyd and other Black people over the years and for his $50 donation to Miami-based nonprofit Fempower.
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