Most consumers aren't likely to buy Apple's Vision Pro, but watching video entertainment is the device's biggest attractor.
Note: This article is based on Variety Intelligence Platform’s special report “Vision Pro & Entertainment,” available only to subscribers.
Vision Pro won’t be the next iPhone in sales anytime soon, with just 3% of U.S. consumers surveyed extremely interested in buying Apple’s new MR headset as of February and 8% somewhat interested, according to an VIP+ originalBut for those who say they would be interested in buying the device, entertainment and immersive content experiences on Vision Pro are the strongest draw over the headset’sto be a gaming-first device. Gaming is still the most popular activity on VR headsets among U.S.
Overall, watching video content is the strongest area of interest — not gaming — with 34% of U.S. adults citing interest in watching movies or TV shows in an immersive virtual screening environment or appearing to be projected on a screen in 3D virtual space , according to the VIP+/SmithGeiger Group survey.among early adopters, consumer tech reviewers and analysts have been effusive. In particular, they’ve been enthralled with the device’s video entertainment experiences.
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
iPad Pro (2024) VS Galaxy Tab S9 Ultra: Pro tools for pro peoplePeter, an experienced tech enthusiast at PhoneArena, is captivated by all things mobile. His impartial reviews and proficiency in Android systems offer readers valuable insights. Off-duty, he delves into the latest cryptocurrency trends and enjoys sci-fi and video games.
Read more »
Watch scientists control a robot with their hands while wearing the Apple Vision ProKeumars is the technology editor at Live Science. He has written for a variety of publications including ITPro, The Week Digital, ComputerActive, The Independent, The Observer, Metro and TechRadar Pro. He has worked as a technology journalist for more than five years, having previously held the role of features editor with ITPro.
Read more »
Surgeons used Apple Vision Pro to help perform spinal surgeryAfter Apple highlighted health apps that can be used by doctors with Vision Pro, this spatial computer assisted in a surgery.
Read more »
Apple made the Vision Pro blurry... on purpose?!I’m not the one making this very big claim. That’d be Hugo Barra, former VP of Android and head of Oculus. Go check out his in-depth blog about his Vision Pro experience. It’s a great read overall, but this bit stood out: I’ve been hopping between both headsets and...
Read more »
Utah groom goes viral after wearing Apple Vision Pro headset in wedding photosA couple from Utah is having a viral moment after the groom shared a photo of himself wearing his Apple Vision Pro headset at his own wedding while standing beside his new wife.
Read more »
Apple Arcade getting five new games playable on the Vision ProCosmin, a tech journalist with a career spanning over a decade, brings a wealth of experience to PhoneArena. His expertise lies in brands like Samsung and Nokia, and he has a keen interest in innovative technologies. After a brief stint in PR, Cosmin returned to tech journalism in 2016, committed to delivering clear and objective news.
Read more »