Fours years after canceling its annual fashion show following low TV ratings, Victoria's Secret said it plans to bring back a reinvented version of it.
"As we've previously shared, our new brand projection and mission will continue to be our guiding principle. This will lead us into new spaces like reclaiming one of our best marketing and entertainment properties to date and turning it on its head to reflect who we are today. We're excited to share more later this year.
In 2021, the company also made waves by getting rid of its supermodel "angels" in favor of bringing in more models of different sizes, including non-model celebrities like soccer star Megan Rapinoe. "As a model, you go there, you are happy to have a job. When you are not the company, you do what you are told. But finally, looking at this now, I’m like, about time," Klum told the Sunday Project in 2021.
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