Pink is the next sore spot for L Brands' Victoria's Secret, according to Jefferies analyst Randal Konik.
"Our visit to Rutgers University on 3/29 shows the PINK brand without fans and rudderless," he wrote in a note sent out to clients on Monday."We believe PINK sales may be cut in half or more within the next 12-24 months creating further EPS cuts for LB so sell shares."
, the chairman and CEO of L Brands, the activist investor Barington Capital called on the company to quickly improve the performance of Victoria's Secret by"correcting past merchandising mistakes and ensuring that it communicates a compelling, up-to-date brand image that resonates with today's consumers."
And while Konik thinks that an activist investor is a good thing, he disagrees on the value of L Brands.
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