Vetements Was Once a Darling of the Fashion World. Are the Tides Turning?

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Vetements Was Once a Darling of the Fashion World. Are the Tides Turning?
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'Political and environmental instability have forced the world into such a state of vulnerability that yes, anything can be fashion but none of it is fun anymore.'

Vetements’ most recent collection, men’s spring/summer ’20, contained the same inflated proportions and references to blue collar culture that characterized previous collections. Full-on corpse paint was juxtaposed with sporty nylon anoraks. Tracksuits appropriated the logo of the World Economic Forum, rejigging it to read “Global Mind Fuck.

It’s tempting to write off Vetements as an elaborate scam run by two ferociously good-looking Georgian trolls , but their clever replicas of ‘90s-era Reebok jackets and security guard uniforms are arguably more akin to Richard Prince’s appropriation art than a counterfeit bag bought on Canal Street. In 1975, Prince gained currency in the art world for re-photographing existing photographs and passing the work off as his own.

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