The gaming platform claims that it's not banning AI content outright but says it won't tolerate assets that were generated using copyrighted material.
who claimed that the platform had rejected a game they submitted over copyright concerns. “I tried to release a game about a month ago, with a few assets that were fairly obviously AI generated,” said the dev, revealing that they’d been met with an email stating that Valve could not ship their game unless they could “affirmatively confirm that you own the rights to all of the IP used in the data set that trained the AI to create the assets in your game.
” Because the developer could not affirmatively prove this, their game was ultimately rejected.When reached for comment by Gizmodo, Valve spokesperson Kaci Boyle clarified that the company was not trying to discourage the use of AI outright but that usage needed to comply with existing copyright law. “The introduction of AI can sometimes make it harder to show that a developer has sufficient rights in using AI to create assets, including images, text, and music,” Boyle explained to Gizmodo. “In particular, there is some legal uncertainty relating to data used to train AI models. It is the developer’s responsibility to make sure they have the appropriate rights to ship their game.”Boyle further said that the company’s policies may shift in the future. “We know... [AI] is a constantly evolving tech, and our goal is not to discourage the use of it on Steam; instead, we’re working through how to integrate it into our already-existing review policies,” she said. That said...it’s not exactly clear what AI generators would be safe to use in this context—given that most of the popular platforms are
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