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Utah Utes running back Micah Bernard runs the fake hand off during an NCAA football game on Thursday, August 31, 2023 in Salt Lake City, Utah. All Utah Utes scholarship football players are being offered new Dodge Ram 1500 Big Horn trucks as part of an NIL deal.
The Crimson Collective, the NIL group supporting Utah athletics, is giving a truck to each of the 85 scholarship members of the team.The trucks will be leased to each player as part of individual six-month contracts that will roll over based on a player’s eligibility and enrollment at the university. Leases end when a player’s eligibility expires or they choose to transfer.
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