Utah Jazz chip off a piece ’90s nostalgia for Lauri Markkanen All-Star campaign

The last time Salt Lake City hosted the NBA All-Star Game was in 1993, and back then, cheesy nickname posters were all the rage. So the UtahJazz decided to make one for their most likely All-Star, Lauri Markkanen. TakeNote

that defined 1990s NBA culture. The one in most teenage bedrooms locally was Karl Malone’s “Special Delivery” poster, referencing his famous “The Mailman” moniker.Because Utah is hosting the NBA’s All-Star Game for the first time since 1993, it made sense to go back to that era for All-Star promotion for this season, too. So the Jazz decided to build around Markkanen’s “The Finnisher” nickname for his poster.

One obvious trend in those classic ‘90s posters was the props and staging used, so the team didn’t want to use Photoshop in order to make the poster come to life. Instead, a special visual effects team was brought in, who acquired six 300-lb blocks of ice and a backboard they could shatter for the poster.

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