A Utah artist is now in the spotlight as he brings his custom sneakers to NBA All-Star Weekend.
Millar's company, JSM 801 Customs, run by him and his wife, will be part of NBA All-Star Weekend with a pop-up shop at The Gateway, giving the couple a chance to shine like the players on the court.
"When I first started painting it was on my kitchen table. Then building the basement out. I outgrew it within a year," explained Millar."I’m in my garage now. Completely built out just to do custom sneakers.""I couldn’t afford the sneakers I really wanted. so painting them was the next best option," he said."I never thought that this would be a situation where people wanted me to paint their sneakers.
"There’s just something about his art, his finishes. Like, you can tell a JSM Custom from 30 yards away. Like, he fills up the holes, he leaves no sanding marks, he’s very very particular in the things that he’s doing," explained Michael McHenry."We both made a huge effort and sacrifice for him to be where he’s at right now and we couldn’t ask for anything more," she said."This is just a huge opportunity and I’m left pretty speechless on it.
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