Google will confront a threat to its dominant search engine beginning when federal regulators launch an attempt to dismantle its internet empire in the biggest U.S. antitrust trial in a quarter century
Google Antitrust Showdown
Over the next 10 weeks, federal lawyers and state attorneys general will try to prove Google rigged the market in its favor by locking its search engine in as the default choice in a plethora of places and devices. U.S. District Judge Amit Mehta likely won't issue a ruling until early next year. If he decides Google broke the law, another trial will decide what steps should be taken to rein in the Mountain View, California-based company.
Dintzer said the Google “began weaponizing defaults” more than 15 years ago and cited an internal Google document calling its arrangements an “Achilles Heel” for rival search engines offered by Yahoo and MSN. Google counters that it faces a wide range of competition despite commanding about 90% of the internet search market. Its rivals, Google argues, range from search engines such as Microsoft's Bing to websites like Amazon and Yelp, where consumers can post questions about what to buy or where to go.
Today, Google’s corporate parent, Alphabet, is worth $1.7 trillion and employs 182,000 people, with most of the money coming from $224 billion in annual ad sales flowing through a network of digital services anchored by a search engine that fields billions of queries a day.
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