Winter Wonderland and Downtown Ice may not come back to Christmas in the Park in San Jose. The event could lose a minimum of $55,000 which is almost their profit for the year. Organizers say the massive event is at risk due to unpermitted vendors.
In a letter addressed to the mayor and city council members on June 6, Christmas in the Park explains they're at risk of losing Winter Wonderland - a partnership for more than 23 years. Winter Wonderland contracts with Butler Amusements that provide carnival food, rides and games.
"Not having anything, none of the rides or the carnival games would actually impact our revenue to a minimum of $55,000 that we usually depend on for our budget," Villegas said.Degutis said what they heard from Winter Wonderland and Butler was that they're business in the Paseo where the small rides are - was impacted by vendors blocking the way to rides and games.
Not having those rides means they lose a minimum of $55,000 which is almost their profit for the year."Butler Amusements will not return given the current landscape. There's still hope for them to return if the city can guarantee PD will enforce their own codes which should be protecting the vendor area permitted by Winter Wonderland."
ABC7 asked Messenger Events if there was a number or percentage of revenue Winter Wonderland was missing out on because of unpermitted vendors. The released this statement: Generally speaking, due to a smaller available activation area and the cart vendors undermining the business, Winter Wonderland now makes about 25% what the event was making in 2019 ."We feel that if they get a clear message from the city that action will be taken in the form of code enforcement - then our hope is they will return this year," Villegas said.
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