Ukraine’s Startups Kept Innovating Through 1 Year of War

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Ukraine’s Startups Kept Innovating Through 1 Year of War
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Founders and coders have shipped updates through blackouts and from bomb shelters. “There’s no way out except to fight for the future,” one worker says.

On October 10, Petryk emailed me from a bomb shelter in Kyiv: “Russians hit dozens of missiles at Ukraine this morning. Civilians killed again.” Prior to this, she and I had chatted about a Slack plugin that MacPaw engineers had built called TogetherApp, which enables quick check-ins and location drops between colleagues. The pings flew among the MacPaw team that day.

In the days following the invasion, Alyona Mysko, the founder and chief executive of an accounting startup called Fuelfinance, temporarily relocated her company’s home base from Kyiv to a bomb shelter in the western Ukrainian city of Lviv, some 500 kilometers away, and encouraged remote work. But many did not want to leave Ukraine. “We all have this understanding that when you stay in this country, you support the economy,” she says. “And a lot of our team members have families and homes here.

“It was impossible to connect with my family,” Mysko says. “But in the office we had alternative sources of energy, and we had Starlink, so we were still able to connect for work. It made us realize how important it was to have backup generators, which really sped up the end of remote work for us,” she says with a wry laugh.

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